Esendex

30 November 2022

The best (and worst) moments in text messaging

Technology

With open rates of 98%, SMS is an excellent addition to a marketer's toolkit. You may have seen many great text message examples, however, there's a lot to be learned from seeing what not to do. Below

30 November 2022

28 November 2022

A brief 30-year history of SMS

Technology

It's been 30 years since the first SMS was sent. And in that time, the little text messages we send each other have become a massive part of how people and businesses communicate. It took time to catch

28 November 2022

16 November 2022

Are Grey Routes & SIM Farms destroying customer trust?

Education

When budgets are tight, cheaper bulk SMS send rates may seem attractive - but businesses who use them can end up wasting time and money and damaging their brand in the process.  Consumer noise

16 November 2022

15 August 2022

Don’t make these bulk SMS mistakes

How-to guides

If you’ve clicked on this article, it’s safe to say that you’re thinking about using bulk SMS to reach your target audience.  (Great call. As it happens, we’re huge fans of bulk SMS too.) Bulk

15 August 2022

3 August 2022

Reimagining business communication & customer experience

Product

Tom Rahder Chief Marketing and Product Officer at Commify, discusses the equalising power of CPaaS, and explores how business communication is evolving to support our experience economy… The way in

CPaaS, Digital first, Turnkey

3 August 2022

3 August 2022

Customer retention strategy 101: Creating an end to end customer experience

Technology

An end-to-end customer experience should be key to your customer retention strategy. From deeply understanding customers to using the right tech, read more here.

Customer Experience

3 August 2022

2 August 2022

Three reasons to move to a mobile first strategy

Technology

More and more customers are using their smartphones as their primary device for browsing the internet, communicating with businesses, and making purchases. And not only do consumers want to use their phones

2 August 2022

1 August 2022

What kinds of businesses can benefit from bulk SMS?

How-to guides

Businesses looking to reach a wide audience of hot prospects and existing customers often find themselves grappling with a common dilemma.  How can you launch large-scale business communications

1 August 2022

28 July 2022

Conversational text messaging: benefits and differences with SMS

Technology

Conversational messaging allows for natural engagement between a business and its customers. Here’s what the right conversational messaging platform can offer.

Conversational Messaging

28 July 2022