Latest from the Esendex Blog

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20 July 2023

Cutting healthcare expenses: using appointment confirmation text to reduce missed appointments

Healthcare

Let’s begin by stating the obvious: missed appointments are an expensive waste of resources. In fact, the cost of a NHS missed appointment is on average £160. With cost-savings continually being sought

Appointment Reminders, Healthcare

20 July 2023

16 July 2023

Boost your SMS marketing with emojis: Strategies for success

SMS Marketing

For marketers, finding ways to capture attention and engage your audience is crucial. One strategy that has become popular is the use of emojis in SMS marketing. Emojis add a visual element to your text

SMS Marketing

16 July 2023

6 July 2023

WhatsApp for utilities for better customer touchpoints

Relations between utility providers and their customers have never been more strained. Rising energy costs mean many customers have been struggling to pay their bills and subsequently, the demand for customer

6 July 2023

29 June 2023

Boosting SMS marketing effectiveness through product data insights

SMS Marketing

Your product catalogue is a goldmine of valuable data that can really help you personalise experiences to individual customers, making them more likely to engage and buy. Not sure where to start?

SMS Marketing

29 June 2023

19 June 2023

Countdown to the new Consumer Duty – what it is and who it impacts

Finance & DCAs

· The Consumer Duty will help the UK financial services industry to offer the best service to its customers. · It comes into force from 31 July 2023 for existing

19 June 2023

9 June 2023

5 ways to improve your omnichannel customer experience

Customer Service

When trading is tough, businesses should focus on value. How can you provide the best omnichannel customer experience? Read our blog to find out more.

Customer Experience, omnichannel

9 June 2023

6 June 2023

WhatsApp for banks and financial services: A quick guide

Finance & DCAs

Every business sector has challenges to navigate, and the financial sector is no exception. Moreover, 30% of customer is the UK are willing to pay more to receive excellent customer service

6 June 2023

17 May 2023

Summer promotional SMS campaign ideas

SMS Marketing

The summer sales can be a fantastic boost for your bottom line, if done right. And the key to doing it right? A red hot SMS marketing campaign. If you're in the retail industry, read on for some scorching

Mobile Marketing, SMS Marketing

17 May 2023

12 May 2023

When’s the best time to send business SMS messages?

SMS Marketing

Timing is everything in sales and the success of an SMS campaign is often related to when it happens. The right timing of your message will depend on factors such as your industry, customer habits, and

Mobile Marketing, SMS Marketing

12 May 2023